CQUniversity Unit Profile
COIT20250 E-Business Systems
E-Business Systems
All details in this unit profile for COIT20250 have been officially approved by CQUniversity and represent a learning partnership between the University and you (our student).
The information will not be changed unless absolutely necessary and any change will be clearly indicated by an approved correction included in the profile.
General Information

Overview

The business world has witnessed the digital revolution at the beginning of the 1990s. Since then, significant business growth has been driven by the Internet; and organisations without e-commerce (electronic commerce) strategies will lose the chance to be competitive in this dynamic digital marketplace environment. Therefore, companies need to interact with their suppliers, customers and partners in an electronic medium such as online, mobile or social platforms. The objective of this unit is to provide you with an in-depth understanding and knowledge of using e-commerce from day to day business operations to strategic level. The unit will help you obtain a high level understanding of the ICT infrastructure supporting e-commerce as well as knowledge of different e-commerce models and systems. You will also have an opportunity to develop a small-scale e-commerce prototype website using existing and evolving tools and technologies.

Details

Career Level: Postgraduate
Unit Level: Level 9
Credit Points: 6
Student Contribution Band: 8
Fraction of Full-Time Student Load: 0.125

Pre-requisites or Co-requisites

Prerequisite: COIT20248 Information Systems Analysis and Design

Important note: Students enrolled in a subsequent unit who failed their pre-requisite unit, should drop the subsequent unit before the census date or within 10 working days of Fail grade notification. Students who do not drop the unit in this timeframe cannot later drop the unit without academic and financial liability. See details in the Assessment Policy and Procedure (Higher Education Coursework).

Offerings For Term 3 - 2018

Brisbane
Distance
Melbourne
Sydney

Attendance Requirements

All on-campus students are expected to attend scheduled classes – in some units, these classes are identified as a mandatory (pass/fail) component and attendance is compulsory. International students, on a student visa, must maintain a full time study load and meet both attendance and academic progress requirements in each study period (satisfactory attendance for International students is defined as maintaining at least an 80% attendance record).

Class and Assessment Overview

Recommended Student Time Commitment

Each 6-credit Postgraduate unit at CQUniversity requires an overall time commitment of an average of 12.5 hours of study per week, making a total of 150 hours for the unit.

Class Timetable

Bundaberg, Cairns, Emerald, Gladstone, Mackay, Rockhampton, Townsville
Adelaide, Brisbane, Melbourne, Perth, Sydney

Assessment Overview

1. Portfolio
Weighting: 30%
2. Presentation
Weighting: 20%
3. Practical and Written Assessment
Weighting: 50%

Assessment Grading

This is a graded unit: your overall grade will be calculated from the marks or grades for each assessment task, based on the relative weightings shown in the table above. You must obtain an overall mark for the unit of at least 50%, or an overall grade of ‘pass’ in order to pass the unit. If any ‘pass/fail’ tasks are shown in the table above they must also be completed successfully (‘pass’ grade). You must also meet any minimum mark requirements specified for a particular assessment task, as detailed in the ‘assessment task’ section (note that in some instances, the minimum mark for a task may be greater than 50%). Consult the University’s Grades and Results Policy for more details of interim results and final grades.

Previous Student Feedback

Feedback, Recommendations and Responses

Every unit is reviewed for enhancement each year. At the most recent review, the following staff and student feedback items were identified and recommendations were made.

Feedback from Student evaluations, teaching staff, and self-reflection.

Feedback

Well defined unit content, structure, and its delivery.

Recommendation

No change is recommended as the students and teaching staff are satisfied with the current content, structure and delivery.

Feedback from Student evaluations and self-reflection.

Feedback

Decline in the 'Have your say' student evaluation.

Recommendation

The necessity and significance of student evaluation survey should be communicated to the students and teaching team. Students should be reminded timely to complete the evaluation survey.

Unit Learning Outcomes
On successful completion of this unit, you will be able to:
  1. Illustrate the recent developments in e-commerce industry and its likely future directions
  2. Compare and explain various types of e-commerce infrastructure technologies, business models, and payment and security systems in a corporate setting
  3. Demonstrate technical research skills to critically evaluate existing and emerging e-commerce technologies to transform organisations for competitive advantages
  4. Develop the ability to work independently and contribute as a member of a team employing appropriate interpersonal, professional and technical communication skills
  5. Interpret the legal, ethical, social and cultural issues that affect the design, implementation, and use of e-commerce systems
  6. Build e-commerce prototype solutions using existing and evolving tools and technologies.

Australian Computer Society (ACS) recognises the Skills Framework for the Information Age (SFIA). SFIA is in use in over 100 countries and provides a widely used and consistent definition of ICT skills. SFIA is increasingly being used when developing job descriptions and role profiles.

ACS members can use the tool MySFIA to build a skills profile at https://www.acs.org.au/professionalrecognition/mysfia-b2c.html

This unit contributes to the following workplace skills as defined by SFIA :
  • Emerging Technology Monitoring (EMRG)
  • Systems Integration (SINT)
  • Change Management (CHMG)
  • Digital Marketing (MKTG)

Alignment of Learning Outcomes, Assessment and Graduate Attributes
N/A Level
Introductory Level
Intermediate Level
Graduate Level
Professional Level
Advanced Level

Alignment of Assessment Tasks to Learning Outcomes

Assessment Tasks Learning Outcomes
1 2 3 4 5 6
1 - Portfolio - 30%
2 - Presentation - 20%
3 - Practical and Written Assessment - 50%

Alignment of Graduate Attributes to Learning Outcomes

Graduate Attributes Learning Outcomes
1 2 3 4 5 6
1 - Knowledge
2 - Communication
3 - Cognitive, technical and creative skills
4 - Research
5 - Self-management
6 - Ethical and Professional Responsibility
7 - Leadership
8 - Aboriginal and Torres Strait Islander Cultures

Alignment of Assessment Tasks to Graduate Attributes

Assessment Tasks Graduate Attributes
1 2 3 4 5 6 7 8
1 - Portfolio - 30%
2 - Presentation - 20%
3 - Practical and Written Assessment - 50%
Textbooks and Resources

Textbooks

Prescribed

E-Commerce 2017

13th Edition: Global (2017)
Authors: Laudon, K.C. & Traver, C.G.
Pearson Education Limited
Harlow Harlow , Essex , United Kingdom
ISBN: ISBN 978129221168
Binding: Hardcover

Additional Textbook Information

Students can purchase the paper version above from the CQUni Bookshop here: http://bookshop.cqu.edu.au or the ebook directly from the publisher's website here: http://www.pearson.com.au/9781292211701.

IT Resources

You will need access to the following IT resources:
  • CQUniversity Student Email
  • Internet
  • Unit Website (Moodle)
Referencing Style

All submissions for this unit must use the referencing style: Harvard (author-date)

For further information, see the Assessment Tasks.

Teaching Contacts
Salahuddin Azad Unit Coordinator
s.azad@cqu.edu.au
Schedule
Week 1 Begin Date: 05 Nov 2018

Module/Topic

Introduction to E-Commerce

Chapter

1

Events and Submissions/Topic

Week 2 Begin Date: 12 Nov 2018

Module/Topic

E-Commerce Infrastructure

Chapter

2

Events and Submissions/Topic

Week 3 Begin Date: 19 Nov 2018

Module/Topic

Building an E-Commerce Presence

Chapter

3

Events and Submissions/Topic

E-Portfolio assessment begins

Week 4 Begin Date: 26 Nov 2018

Module/Topic

E-Commerce Security and Payment Systems

Chapter

4

Events and Submissions/Topic

E-Portfolio assessment continues

Vacation Week Begin Date: 03 Dec 2018

Module/Topic

-- MID-TERM BREAK --

Chapter

Events and Submissions/Topic


Week 5 Begin Date: 10 Dec 2018

Module/Topic

E-Commerce Business Strategies

Chapter

5

Events and Submissions/Topic

E-Portfolio assessment continues

Week 6 Begin Date: 17 Dec 2018

Module/Topic

E-Commerce Marketing and Advertising

Chapter

6

Events and Submissions/Topic

Group presentation starts & e-portfolio assessment continues

Week 7 Begin Date: 02 Jan 2019

Module/Topic

Social, Mobile, and Local Marketing

Chapter

7

Events and Submissions/Topic

Group presentation & e-portfolio assessment continues

Week 8 Begin Date: 07 Jan 2019

Module/Topic

E-Commerce Retailing and Services 

Chapter

11

Events and Submissions/Topic

E-Portfolio assessment due & group presentation continues



E-Portfolio Due: Week 8 Friday (11 Jan 2019) 11:45 pm AEST
Week 9 Begin Date: 14 Jan 2019

Module/Topic

B2B E-Commerce

Chapter

12

Events and Submissions/Topic

Group presentation continues

Week 10 Begin Date: 21 Jan 2019

Module/Topic

Ethics, Law, and E-Commerce

Chapter

8

Events and Submissions/Topic

Group presentation ends

Week 11 Begin Date: 28 Jan 2019

Module/Topic

Online Media

Chapter

9

Events and Submissions/Topic

Week 12 Begin Date: 04 Feb 2019

Module/Topic

Online Communities

Chapter

10

Events and Submissions/Topic

E-Business prototype website solution and report due


E-Business Prototype Website Solution and Report Due: Week 12 Friday (8 Feb 2019) 11:45 pm AEST
Exam Week Begin Date: 11 Feb 2019

Module/Topic

Chapter

Events and Submissions/Topic

Term Specific Information

Contact information for Dr Salahuddin Azad:
Email: s.azad@cqu.edu.au, Telephone: (03) 9616 0680 Office: Level 6, 120 Spencer Street, Melbourne.
If you have any queries, please email me and I will get back to you within one business day or so. For an individual discussion, please phone me during business hours (or leave a message if I am not in and I will return your call as soon as possible).

Assessment Tasks

1 Portfolio

Assessment Title
E-Portfolio

Task Description

This is an individual assessment. In other words, the e-portfolio is to be maintained by every student individually. The e-portfolio assessment aims to enhance your weekly learning and teaching as per the weekly topic and maximise your engagement with the unit resources (please see weekly topics under Schedule in this unit profile). As a learning tool, e-portfolio will enable you to accumulate evidence of your learning during the term. For this assessment, you will produce 6 e-portfolio documents, one for each week from teaching Week 3-8.

For each weekly e-portfolio, you are required to research at least three references (two academic and one general; and published within the last 5 years) that are relevant to the topics covered in that week. You will briefly describe and relate the references to the topics covered in that week. You will enrich your weekly e-portfolios with relevant illustrations, images, video clips, and other multimedia applications. The length of each weekly e-portfolio should be approximately 300 words.

In this assessment, you will use Mahara as a tool for creating and maintaining your e-portfolios. Please refer to the Moodle unit website for detailed instructions on how to use Mahara for creating e-portfolios.
For more detailed information on this assessment, please refer to the Moodle unit website.


Assessment Due Date

Week 8 Friday (11 Jan 2019) 11:45 pm AEST


Return Date to Students

Week 10 Friday (25 Jan 2019)

Within two weeks of submission


Weighting
30%

Assessment Criteria

The detailed description of the e-portfolio assessment is accessible on the Moodle unit website, which will include the information on how it will be assessed.


Referencing Style

Submission
Online

Submission Instructions
You need to generate a secret URL for your collection of e-portfolios and copy/paste that URL into the Assessment-1 submission file.

Learning Outcomes Assessed
  • Articulate the recent developments in e-business industry and its likely future directions.
  • Compare and explain various types of e-business infrastructure technologies, business models, and payment and security systems in a corporate setting.
  • Formulate and critically evaluate the impact of e-business strategies on organisational processes and outcomes.
  • Demonstrate the technical research skills to assess existing and emerging e-business technologies to transform organisations for competitive advantages.
  • Develop the ability to work independently and contribute as a member of team employing appropriate interpersonal, professional and technical communication skills.
  • Interpret the legal, ethical, social and cultural issues that affect the use, design, and implementation of e-business systems.


Graduate Attributes
  • Knowledge
  • Communication
  • Cognitive, technical and creative skills
  • Research
  • Self-management
  • Ethical and Professional Responsibility

2 Presentation

Assessment Title
Group Presentation

Task Description

This is a group-based assessment for on-campus students.
E-Business is the main driver for any business today. E-Business related tools, technologies, and applications have been rapidly changing over the last decade. To be competitive in the market, e-business system users need to follow up on the innovations and new industry developments in a timely manner.

The aim of this assessment is to improve your industry based practical research skills as well as team-based work and learning. In this assessment, as future ICT professionals, you are required to research e-business systems related innovations and new developments in the industry. You need to research industry magazines (online and offline) and websites focused on innovations and developments in e-business systems. You will prepare a presentation as a group of 4 members to present in the class. Your presentation should cover the contents from an industry and practical point of view rather than theory. Your presentation document should be prepared using Microsoft PowerPoint (maximum 30 slides including references).

Distance students: The time of the presentation and communication technology employed will be determined on an individual basis. Please contact the unit coordinator well in advance.

For more detailed information on this assessment, please refer to the Moodle unit website.


Assessment Due Date

As per schedule


Return Date to Students

Week 12 Monday (4 Feb 2019)


Weighting
20%

Assessment Criteria

The detailed description of group presentation is accessible on the Moodle unit website, which will include the information on how it will be assessed.


Referencing Style

Submission
Online Group

Submission Instructions
Each of you in the group must upload the presentation file to Moodle individually.

Learning Outcomes Assessed
  • Articulate the recent developments in e-business industry and its likely future directions.
  • Compare and explain various types of e-business infrastructure technologies, business models, and payment and security systems in a corporate setting.
  • Formulate and critically evaluate the impact of e-business strategies on organisational processes and outcomes.
  • Demonstrate the technical research skills to assess existing and emerging e-business technologies to transform organisations for competitive advantages.
  • Develop the ability to work independently and contribute as a member of team employing appropriate interpersonal, professional and technical communication skills.
  • Interpret the legal, ethical, social and cultural issues that affect the use, design, and implementation of e-business systems.


Graduate Attributes
  • Knowledge
  • Communication
  • Cognitive, technical and creative skills
  • Research
  • Self-management
  • Ethical and Professional Responsibility
  • Leadership

3 Practical and Written Assessment

Assessment Title
E-Business Prototype Website Solution and Report

Task Description

This is your major assessment and can be done in a group of 4 members. The aim of this major assessment is to give you the opportunity to practice and demonstrate the knowledge that you have gained in this unit as well as enhance your skills and experience by developing an authentic prototype website solution for a small business. Hence, this assessment gives you an excellent opportunity to learn by doing and working in a team environment.

These days e-business websites are an integral part of any business operation for competitiveness as well as survival reasons. We have high expectations of you and therefore, as future ICT professionals, you need to be able to show your intellectual capability by creating a prototype website solution for a small business of your choice in any industry type. This is very critical, so you should use cutting edge and state of the art technologies available to carry out your required work.

This assessment is comprised of two parts:

Part-1 (20 marks): You need to develop an e-business prototype website solution using any open source CMS or cloud based web development platform for a small e-business in any industry of your choice. You are encouraged to use critical thinking, innovative ideas, and your imagination to produce your e-business prototype website solution. Also you need to describe your group project reflections (500 words).

Part-2 (30 marks): You need to write an e-business report on the proposed business of your choice (3000 words). This report should include (but not limited to) the following elements such as

  • e-business proposal/planning,
  • e-business model(s),
  • e-business marketing,
  • e-business infrastructure (such as hardware, software, resource requirements),
  • e-business payment system(s),
  • e-business legal, security, privacy and other issues, and
  • e-business benefits that will be derived from the solution.

It is expected that you will demonstrate your learning, and integration and incorporation of the knowledge that you have acquired in this unit to produce a high quality e-business report.

For more detailed information on this assessment, please refer to the Moodle unit website.


Assessment Due Date

Week 12 Friday (8 Feb 2019) 11:45 pm AEST


Return Date to Students

On Certification of Grades Day


Weighting
50%

Assessment Criteria

The detailed instructions of this assessment are accessible on the Moodle unit website, which will include the information on how it will be assessed.


Referencing Style

Submission
Online Group

Submission Instructions
You need to create separate MS Word documents for Part-1 and Part-2 of this assessment. Each of you in the group must upload the MS Word documents to Moodle individually.

Learning Outcomes Assessed
  • Compare and explain various types of e-business infrastructure technologies, business models, and payment and security systems in a corporate setting.
  • Formulate and critically evaluate the impact of e-business strategies on organisational processes and outcomes.
  • Demonstrate the technical research skills to assess existing and emerging e-business technologies to transform organisations for competitive advantages.
  • Develop the ability to work independently and contribute as a member of team employing appropriate interpersonal, professional and technical communication skills.
  • Interpret the legal, ethical, social and cultural issues that affect the use, design, and implementation of e-business systems.
  • Build e-business prototype solutions using open source technologies.


Graduate Attributes
  • Knowledge
  • Communication
  • Cognitive, technical and creative skills
  • Research
  • Self-management
  • Ethical and Professional Responsibility
  • Leadership

Academic Integrity Statement

As a CQUniversity student you are expected to act honestly in all aspects of your academic work.

Any assessable work undertaken or submitted for review or assessment must be your own work. Assessable work is any type of work you do to meet the assessment requirements in the unit, including draft work submitted for review and feedback and final work to be assessed.

When you use the ideas, words or data of others in your assessment, you must thoroughly and clearly acknowledge the source of this information by using the correct referencing style for your unit. Using others’ work without proper acknowledgement may be considered a form of intellectual dishonesty.

Participating honestly, respectfully, responsibly, and fairly in your university study ensures the CQUniversity qualification you earn will be valued as a true indication of your individual academic achievement and will continue to receive the respect and recognition it deserves.

As a student, you are responsible for reading and following CQUniversity’s policies, including the Student Academic Integrity Policy and Procedure. This policy sets out CQUniversity’s expectations of you to act with integrity, examples of academic integrity breaches to avoid, the processes used to address alleged breaches of academic integrity, and potential penalties.

What is a breach of academic integrity?

A breach of academic integrity includes but is not limited to plagiarism, self-plagiarism, collusion, cheating, contract cheating, and academic misconduct. The Student Academic Integrity Policy and Procedure defines what these terms mean and gives examples.

Why is academic integrity important?

A breach of academic integrity may result in one or more penalties, including suspension or even expulsion from the University. It can also have negative implications for student visas and future enrolment at CQUniversity or elsewhere. Students who engage in contract cheating also risk being blackmailed by contract cheating services.

Where can I get assistance?

For academic advice and guidance, the Academic Learning Centre (ALC) can support you in becoming confident in completing assessments with integrity and of high standard.

What can you do to act with integrity?