Overview
This unit and its follow-on MMST13018 Collaborative Digital Media Project Part B provide a capstone opportunity to apply your accumulated experiences, skills and knowledge—especially those acquired to date in the Bachelor of Digital media course. You will opt in for a challenging real-life project to be undertaken for an authentic client. Working collaboratively as part of a team you will research client needs, analyse project requirements and propose solutions to the aims and objectives identified. Only initial creative concepts are presented by the team in this unit. The emphasis is to apply generic project development methods and planning processes to produce a production plan. This becomes the blue print for the production stage which ensues with the same team arrangements in the consecutive term. That is why, when you undertake this unit you must be prepared to enroll in MMST13018 Collaborative Digital Media Project Part B in the following term.
Details
Pre-requisites or Co-requisites
Prerequisite: Minimum 72 credit points This unit is only available to students enrolled in CU23 Bachelor of Multimedia Studies or CC24 Bachelor of Digital Media
Important note: Students enrolled in a subsequent unit who failed their pre-requisite unit, should drop the subsequent unit before the census date or within 10 working days of Fail grade notification. Students who do not drop the unit in this timeframe cannot later drop the unit without academic and financial liability. See details in the Assessment Policy and Procedure (Higher Education Coursework).
Offerings For Term 1 - 2019
Attendance Requirements
All on-campus students are expected to attend scheduled classes – in some units, these classes are identified as a mandatory (pass/fail) component and attendance is compulsory. International students, on a student visa, must maintain a full time study load and meet both attendance and academic progress requirements in each study period (satisfactory attendance for International students is defined as maintaining at least an 80% attendance record).
Recommended Student Time Commitment
Each 6-credit Undergraduate unit at CQUniversity requires an overall time commitment of an average of 12.5 hours of study per week, making a total of 150 hours for the unit.
Class Timetable
Assessment Overview
Assessment Grading
This is a graded unit: your overall grade will be calculated from the marks or grades for each assessment task, based on the relative weightings shown in the table above. You must obtain an overall mark for the unit of at least 50%, or an overall grade of 'pass' in order to pass the unit. If any 'pass/fail' tasks are shown in the table above they must also be completed successfully ('pass' grade). You must also meet any minimum mark requirements specified for a particular assessment task, as detailed in the 'assessment task' section (note that in some instances, the minimum mark for a task may be greater than 50%). Consult the University's Grades and Results Policy for more details of interim results and final grades.
All University policies are available on the CQUniversity Policy site.
You may wish to view these policies:
- Grades and Results Policy
- Assessment Policy and Procedure (Higher Education Coursework)
- Review of Grade Procedure
- Student Academic Integrity Policy and Procedure
- Monitoring Academic Progress (MAP) Policy and Procedure - Domestic Students
- Monitoring Academic Progress (MAP) Policy and Procedure - International Students
- Student Refund and Credit Balance Policy and Procedure
- Student Feedback - Compliments and Complaints Policy and Procedure
- Information and Communications Technology Acceptable Use Policy and Procedure
This list is not an exhaustive list of all University policies. The full list of University policies are available on the CQUniversity Policy site.
Feedback, Recommendations and Responses
Every unit is reviewed for enhancement each year. At the most recent review, the following staff and student feedback items were identified and recommendations were made.
Feedback from Moodle evaluation, satisfaction score, and written advice from staff.
There is significantly more dissatisfaction with the unit on metro campuses than on regional campuses and in mixed mode.
More thorough briefing and advice for staff teaching this unit at the metro campuses.
- collaborate as a productive and reflective member of a team
- communicate professionally and effectively with all project stakeholders including participating in establishment and maintenance of development records
- define a digital media project; specify its requirements and its scope so that it that meets project objectives
- participate in proposing a team-designed solution using media-specific pre-production processes and visualisation methods and a detailed project plan including a Gantt chart.
Alignment of Assessment Tasks to Learning Outcomes
Assessment Tasks | Learning Outcomes | |||
---|---|---|---|---|
1 | 2 | 3 | 4 | |
1 - Group Work - 30% | ||||
2 - Project (applied) - 45% | ||||
3 - Written Assessment - 25% |
Alignment of Graduate Attributes to Learning Outcomes
Graduate Attributes | Learning Outcomes | |||
---|---|---|---|---|
1 | 2 | 3 | 4 | |
1 - Communication | ||||
2 - Problem Solving | ||||
3 - Critical Thinking | ||||
4 - Information Literacy | ||||
5 - Team Work | ||||
6 - Information Technology Competence | ||||
7 - Cross Cultural Competence | ||||
8 - Ethical practice | ||||
9 - Social Innovation | ||||
10 - Aboriginal and Torres Strait Islander Cultures |
Alignment of Assessment Tasks to Graduate Attributes
Assessment Tasks | Graduate Attributes | |||||||||
---|---|---|---|---|---|---|---|---|---|---|
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | |
1 - Group Work - 30% | ||||||||||
2 - Project (applied) - 45% | ||||||||||
3 - Written Assessment - 25% |
Textbooks
There are no required textbooks.
IT Resources
- CQUniversity Student Email
- Internet
- Unit Website (Moodle)
- Webcam and headset for online meetings.
- Access to the Adobe CC suite of software is a requirement. Software applications required will depend on the project being undertaken.
- Access to video and audio recording equipment may be a requirement.
All submissions for this unit must use the referencing style: Harvard (author-date)
For further information, see the Assessment Tasks.
a.holmes@cqu.edu.au
Module/Topic
Getting started
- Orientation to unit web resources
- Learn about project development models
- Understanding project stakeholders
Chapter
N/A
Events and Submissions/Topic
Getting started
- Introduce yourself via unit discussion forum
- Review list of projects
- Opt in for project
Module/Topic
Team building
- Working in project teams
- Project human resource management
- Team member skill sets
- Delegating responsibility and authority
- Team development strategies
- Possible conflicts within the project and their resolution
- Project development model for team
Chapter
N/A
Events and Submissions/Topic
Opt in and finalise team selection via the project selection activity. Allocations should be finalised.
Team building activities
- Personal skills assessment
- Production roles
- Team name, logo, stationary
- Communication plan
- Conflict resolution strategy
Submit Assessment Item 1A: Report on team agreements
Project status report #1 due (emailed to supervisor only)
Module/Topic
Project definition
- Requirements elicitation
- Needs analysis
Chapter
N/A
Events and Submissions/Topic
Draft Heads of Agreement (HoA) for client
Draft introductory letter to client
Draft requirements elicitation questionnaire
Dispatch these to client on approval from supervisor
Module/Topic
Project definition (continued)
- Needs analysis
- Medium-specific concept development
Chapter
N/A
Events and Submissions/Topic
Team collaboration on project definition
- Review the initial client brief
- Initial needs specification
- Brainstorm solutions
- Consider project scope and limitations
- Research and prepare initial project technical specifications
Begin preparation of presentation document for assessment 2A (identify tasks required and organise delegation)
Submit Assessment Item 1B: Report on project agreement with client
Project status report #2 due (emailed to client and supervisor)
Module/Topic
Responding to the client's initial brief
- Technical specification
- The project definition presentation checklist
Chapter
N/A
Events and Submissions/Topic
Submit Assessment Item 2A: Project definition presentation document
- Requirements elicitation process and outcomes
- Requirements analysis and recommendations
- Initial technical specification
Module/Topic
Chapter
Events and Submissions/Topic
Module/Topic
Ongoing design considerations
Analysis of client's feedback and the process of appraisal review of concept
Chapter
N/A
Events and Submissions/Topic
Team collaborates to begin preparation of recommendations for a creative solution to project aims and objectives in conceptual and practical detail.
Project status report #3 due (emailed to client and supervisor)
Module/Topic
Preparing a project pitch
Medium-specific norms and expectations
Chapter
N/A
Events and Submissions/Topic
Tasks for pitch presentation organised and delegated
Arrangement made with the client well in advance to present the pitch (Assessment Item 2B).
Module/Topic
Introduction to project planning
Chapter
N/A
Events and Submissions/Topic
Team prepares professional documentation and rehearses for an interactive team presentation to the client for Assessment Item 2B
Project status report #4 due (emailed to client and supervisor)
Module/Topic
Project management basics
- Asset list
- Work breakdown structure
- Gantt chart
Chapter
Events and Submissions/Topic
Assessment Item 2B: Pitch (aka proof of concept) live presentation to client and document submission
Module/Topic
Change management
Incorporating feedback and changes resulting from previous appraisal cycles into the design document
Compiling the design document
Chapter
Events and Submissions/Topic
Project status report #5 due (emailed to client and supervisor)
Module/Topic
Planning for project production phase in MMST13018, Collaborative Digital Media Project Part B
Chapter
Events and Submissions/Topic
Document Design and Project Plan preparation
- Compile 2A & 2B documentation incorporating any changes due to feedback
- Produce medium-specific itemised list of all things required for the production phase in Part B of unit
- Produce comprehensive Work Breakdown Structure
- Produce Gantt chart
Module/Topic
Advice on team submissions:
- Meeting Minutes
- Status reports
- Individual time sheets
- Intellectual property register
Advice on Individual and Peer Review
Chapter
Events and Submissions/Topic
Project status report #5 due (emailed to client and supervisor)
Submit 1C: Development Activity Logs
Submit 2C: Design Document and Project Plan
Module/Topic
Chapter
Events and Submissions/Topic
Submit 3A: Individual Report and Peer Review
Module/Topic
Chapter
Events and Submissions/Topic
1 Group Work
1A Report on team agreements:
- Team Logo and Stationery
- Roles and Responsibilities
- Conflict Resolution Strategy
- Communication and Document Sharing Plan
1B Report on project agreement with client
- Draft Heads of Agreement (HoA) between team and client sent to team's supervisor for approval.
- Draft email letter explaining that HoA is for negotiated agreement is sent to team's supervisor for approval.
- On approval these are sent to the client.
- Records of correspondence between team and client regarding HoA are kept.
- Ultimately a copy of the signed HoA is uploaded to Moodle (this can be later than week 4 but by week 12).
1C Development activity logs
Over the term regular records are kept. They are maintained from Week 1. They are collated in a team shared drive. A link to a directory of the records is to be submitted.
- Meeting minutes
- Fortnightly status reports
- Individual time sheets collated
- Intellectual property register
Teams organise submission schedule. These dates are a guide. 1A: Due end of Week 2. 1B: Due end of Week 4. 1C: Due end of Week 12.
Within 14 days of submission.
Assessment 1A: Report on team agreements |
||
1/ |
Team Logo & Stationery
|
No mark is awarded for this task. |
2/ |
Roles & Responsibilities
|
Up to 2 Marks |
3/ |
Conflict Resolution Strategy
|
Up to 2 marks |
4/ |
Communication & Document Sharing Plan
|
Up to 6 marks |
TOTAL: This mark is awarded to all members of the team. | 10 marks |
Assessment 1B: Report on project agreement with client |
||
1/ |
Draft Heads of Agreement (HoA) between team and client for supervisor approval.
|
Up to 3 Marks |
2/ |
Draft email letter to client for supervisor approval.
|
Up to 2 Marks |
3/ |
Copy of HoA signed by all team members and by the client uploaded to Moodle at Assessment 1B
|
Up to 5 marks |
TOTAL This mark is awarded to all members of the team | 10 marks |
Assessment 1C: Development activity logs |
||
1/ |
Meeting minutes
|
Up to 3 Marks |
2/ |
Fortnightly status reports
|
Up to 2 Marks |
3/ |
Individual timesheets for each team member
|
Up to 2 marks |
4/ |
Intellectual property register
|
Up to 3 marks |
TOTAL This mark is awarded to all members of the team. | 10 marks |
- Communication
- Problem Solving
- Critical Thinking
- Information Literacy
- Team Work
- Information Technology Competence
- Cross Cultural Competence
- Ethical practice
- Social Innovation
- collaborate as a productive and reflective member of a team
- communicate professionally and effectively with all project stakeholders including participating in establishment and maintenance of development records
- define a digital media project; specify its requirements and its scope so that it that meets project objectives
- participate in proposing a team-designed solution using media-specific pre-production processes and visualisation methods and a detailed project plan including a Gantt chart.
2 Project (applied)
2A Project definition presentation document
- Requirements elicitation process and outcomes
- Requirements analysis and recommendations
- Initial technical specification
2B Pitch (aka proof of concept) live team presentation to client and document
- Team recommends a creative solution to project objectives in conceptual detail. This response to client’s brief includes appropriate, medium-specific textual descriptions, visualisations, diagrams etc.
2C Design Document and Project Plan
- Compile all 2A & 2B documentation into a Design Document incorporating any changes due to feedback
- Produce a medium-specific itemised list of all things required for the production phase in Part B of the unit
- Produce a comprehensive Work Breakdown Structure
- Produce a Gantt Chart (time line showing production and presentation milestones and component interdependencies for Part B of the unit)
Teams organise submission schedule. These dates are a guide. 2A: Due end of Week5. 2B: Mid-Week 9. 2C: End of Week 12.
Within 14 days of submission
2A Project definition presentation document
This presentation document must be self-explanatory and be of the highest professional standard. Your client should be able to confidently present it on your behalf to other stakeholders. Most often this will be during an executive or management committee meeting.
The presentation format can be pdf or PowerPoint slides or other format that does not require specialist software or plugins. There is no minimum word count but it should not exceed 3000 words excluding references and appendices. The file size should be less than 5Mb so that it can be emailed. There can be associated short videos or hi-res graphics or sound bites, but these should be available as on-line links.
With this presentation, you are confirming that you understand what the project involves and making initial recommendations. These are presented without putting a lot of work into visualizing, pending confirmation from the client that you are on the right track. If easy to organize it can be presented live and interactively to the client during a meeting organized well in advance. Note that there are no marks available for a live presentation of this assessment. However, there are for assessment 2B.
It is advisable to prepare and submit a draft for your supervisor to critique before the due date – which is the date by which it should have been delivered to the client.
Marking
Please also refer to detailed criteria available on Moodle web site. There are 60 points available which are scaled to provide up to 15 marks. This mark is awarded to all members of the team.
2B Pitch (aka proof of concept) live team presentation to client and document
This is the opportunity for the team as a collaborative unit to demonstrate its creative edge and for individual talents and initiatives to shine. The pitch is ideally presented live and interactively to the client with all members of the team taking part and speaking to their role. The supervisor is ideally present as an observer. There are criteria for professional presentation delivery of this assessment item.
The presentation document must be self-explanatory and be of the highest professional standard. Following your presentation of it your client should be able to confidently present it on your behalf to other stakeholders. Most often this will be during an executive or management committee meeting.
The presentation document format can be pdf or PowerPoint slides or other format that does not require specialist software or plugins. There is no minimum word count but it should not exceed 5000 words. The file size should be less than 5Mb so that it can be emailed. There can be associated short videos or hi-res graphics or sound bites, but these should be available as on-line links.
It is advisable to prepare and submit a draft for your supervisor to critique before the due date – which is also the date by which it should have been delivered to the client.
Marking
Please also refer to detailed criteria available on Moodle web site. There are 60 points available which are scaled to provide up to 15 marks. This mark is awarded to all members of the team.
2C Design Document and Project Plan
This assessment item will be the go-to-guide for production of the project in part B of this unit. It has two parts: Design Document and Production Plan. The Production Plan is by far the most important part because it will be totally new material. As many items as possible that can be foreseen as needed for completion of the project are itemized and broken down into tasks. Responsibilities for tasks are allocated to team members or other stakeholders and estimates of time required are entered on a timeline representation called a Gantt chart.
Sometimes the Design Document component is misunderstood as unnecessary duplication. However, it is simply a compilation of previously presented information (from assessment items 2A and 2B) with any changes resulting from feedback, or more recent progress incorporated. Indeed, in many cases, if the Executive Summary is well-written, the previous items can be simply inserted as appendices.
Ideally this document is presented live and interactively so that questions that remain from either the team or the client can be easily addressed. However, the criteria for team live presentation are only assessed once in a term. Therefore, a team can elect to have those criteria itemized at 2B-1 applied to either assessment 2B or 2C. Marking will be adjusted appropriately overall. [Hint: if the team did not achieve satisfactorily at 2B1 they could elect to be reassessed for 2B.] If the team and client agree to meet for an additional interactive session, where the presentation will not be assessed please do not forget the considerations from 2B-1 criteria.
The documentation must be self-explanatory and be of the highest professional standard. Following the submission of it to your client they should be able to confidently present it on your behalf to other stakeholders. Most often this will be during an executive or management committee meeting.
The presentation document format can be pdf or PowerPoint slides or other format that does not require specialist software or plugins. There is no minimum word count but it should not exceed 5000 words (including appendices). The file size should be less than 5Mb so that it can be emailed. There can be associated short videos or hi-res graphics or sound bites, but these should be available as on-line links.
It is advisable to prepare and submit a draft for your supervisor to critique before the due date – which is the date by which it should have been delivered to the client.
Marking
Please also refer to detailed criteria available on Moodle web site. There are 60 points available which are scaled to provide up to 15 marks. This mark is awarded to all members of the team.
- Communication
- Problem Solving
- Critical Thinking
- Information Literacy
- Team Work
- Information Technology Competence
- Cross Cultural Competence
- Ethical practice
- Social Innovation
- collaborate as a productive and reflective member of a team
- communicate professionally and effectively with all project stakeholders including participating in establishment and maintenance of development records
- define a digital media project; specify its requirements and its scope so that it that meets project objectives
- participate in proposing a team-designed solution using media-specific pre-production processes and visualisation methods and a detailed project plan including a Gantt chart.
3 Written Assessment
3A Individual Report and Peer Review
This report is an opportunity for you to show how much you understand about the project that you are involved with. It should be written in your own words as much as possible. You may quote minimally from documents produced and submitted on behalf of the team. Any sources used should be referenced.
There is a peer review component. As well as providing a written appraisal of your own contributions and those of your peers, you are to include a completed copy of the marking matrix 3B provided via Moodle.
3B Peer Review
As part of their assessment item 3A submission (Individual Report and Peer Review) each student reviews the performance of the team as a whole and appraises the conduct of each person in the team.
In addition, each team member (including herself or himself) is awarded a numerical score out of 10 using a provided matrix for:
- Attendance at team meetings
- Quality of individual meeting participation
- Completion of assigned work within schedule
- Quality of assigned work
- Individual's overall contribution to team
The the average peer mark is confidentially applied for assessment item 3B.
3C Tutor's evaluation of individual contributions to Group Work and Project (applied)
Each individual's team supervisor or tutor similarly appraises the student's individual performance.
Review/Exam Week Monday (10 June 2019)
3A Individual report and peer review
1/ |
Report document professionalism
|
Up to 4 points |
2/ |
Project information
|
Up to 4 points |
3/ |
Target audience
|
Up to 4 points |
4/ |
Target platform
|
Up to 4 points |
5/ |
Resources, limitations and scope
|
Up to 4 points |
6/ |
Team information and peer review
|
Up to 15 points |
7/ |
Communication
|
Up to 5 points |
8/ |
Peer review matrix
|
Up to 5 points |
9/ |
Project plans for next term (MMST13018)
|
Up to 5 points |
TOTAL | Up to 50 points | |
Points total is scaled to achieve marks total. The marks awarded are individual and confidential. | Up to 7.5 marks |
3B Peer review
- Attendance at team meetings (up to 10 points)
- Quality of individual meeting participation (up to 10 points)
- Completion of assigned work within schedule (up to 10 points)
- Quality of assigned work (up to 10 points)
- Individual's overall contribution to team ( up to 10 points)
Total points (out of 50). The total points awarded each team member by their peers is averaged and confidentially applied for assessment item 3B.
Points are scaled to achieve up to 7.5 marks
3C Tutor's evaluation of individual contributions to Group Work and Project (applied).
The criteria are the same as those applied by the peers with the addition of the following:
- Individual initiative (up to 10 points)
- Leadership and responsibility (up to 10 points)
- Professional development (up to 10 points)
- Effective collaboration (up to 10 points)
- Professional attitude (up to 10 points)
Note that in cases where ongoing poor performance in these areas has been noted, demerit points may also be applied.
100 points are available. These are scaled to achieve up to 10 marks.
- Communication
- Problem Solving
- Critical Thinking
- Information Literacy
- Team Work
- Information Technology Competence
- Cross Cultural Competence
- Ethical practice
- collaborate as a productive and reflective member of a team
- communicate professionally and effectively with all project stakeholders including participating in establishment and maintenance of development records
As a CQUniversity student you are expected to act honestly in all aspects of your academic work.
Any assessable work undertaken or submitted for review or assessment must be your own work. Assessable work is any type of work you do to meet the assessment requirements in the unit, including draft work submitted for review and feedback and final work to be assessed.
When you use the ideas, words or data of others in your assessment, you must thoroughly and clearly acknowledge the source of this information by using the correct referencing style for your unit. Using others’ work without proper acknowledgement may be considered a form of intellectual dishonesty.
Participating honestly, respectfully, responsibly, and fairly in your university study ensures the CQUniversity qualification you earn will be valued as a true indication of your individual academic achievement and will continue to receive the respect and recognition it deserves.
As a student, you are responsible for reading and following CQUniversity’s policies, including the Student Academic Integrity Policy and Procedure. This policy sets out CQUniversity’s expectations of you to act with integrity, examples of academic integrity breaches to avoid, the processes used to address alleged breaches of academic integrity, and potential penalties.
What is a breach of academic integrity?
A breach of academic integrity includes but is not limited to plagiarism, self-plagiarism, collusion, cheating, contract cheating, and academic misconduct. The Student Academic Integrity Policy and Procedure defines what these terms mean and gives examples.
Why is academic integrity important?
A breach of academic integrity may result in one or more penalties, including suspension or even expulsion from the University. It can also have negative implications for student visas and future enrolment at CQUniversity or elsewhere. Students who engage in contract cheating also risk being blackmailed by contract cheating services.
Where can I get assistance?
For academic advice and guidance, the Academic Learning Centre (ALC) can support you in becoming confident in completing assessments with integrity and of high standard.