The course consists of 24 units 144 units of credit, comprised of at least 8 and no more than 10 level 1 units.

Public Relations

Available units
Students must complete the following compulsory units:
COMM11108	Communicating for Social Change
COMM11110	Introduction to Public Relations
COMM12018	Advanced Public Relations
COMM12022	Communication and Global Technologies
COMM12025	Organisational Communication
JOUR19024	Public Relations & the Media

Communication Practice

Available units
Students must complete the following compulsory units:
COMM11003	Career Communications
COMM11007	Media Writing
COMM12030	Desktop Publishing
COMM12033	Speech and Script
COMM12116	Contemporary Photomedia
JOUR12010	Feature Writing

Communication Project

Available units
Students must complete the following compulsory units:
COMM13110	Journalism Project

Students completing the digital media production major will be able to apply technology management knowledge and demonstrate advanced technological skill to support communication practice.

Level 1

Available units
Students must complete the following compulsory units:
MMST11002	Web Design
MMST11003	Visual Design Fundamentals
MMST11009	Digital Video and Audio
DGTL11004	Digital Design and Communication
MMST11010	Illustration and Visualisation

Advanced

Available units
Students must complete the following compulsory units:
DGTL12002	Working with Social Media
MMST13017	Business of Digital Innovation
DGTL13003	Advanced Media Production

Students completing this major will be able to apply knowledge of issues associated with human resource management with communication skills acquired within the course core to work effectively to support people and foster a positive culture within an organisational setting.

Level 1

Available units
Students must complete the following compulsory units:
HRMT11010	Organisational Behaviour
HRMT11011	Human Resource Management

Advanced

Available units
Students must complete the following compulsory units:
HRMT19012	Performance Management
HRMT19013	Human Resource Training and Development
HRMT19014	Human Resources Planning, Recruitment & Selection
HRMT19021	Principles of Employment Relations
HRMT19016	Contemporary HRM Issues
HRMT19020	Perspectives on Organisational Change

The journalism major, in addition to completion of core professional communication minor units, will prepare students for a career in journalism and/or media relations. Students will be introduced to journalism within the broader contextual framework of media industries, and will engage in debates about journalistic practice. Students will cover news and narrative writing for a range of journalism genres, and the associated requirements for research, analysis, and conduct within legal and ethical frameworks associated with journalistic practice.

Level 1

Available units
Students must complete the following compulsory units:
JOUR11005	Introduction to Journalism
MMST11009	Digital Video and Audio
WRIT11025	Creative Nonfiction

Advanced

Available units
Students must complete the following compulsory units:
DGTL12002	Working with Social Media
JOUR12039	News Writing and Reporting
COMM12016	Media Industries
COMM13111	Public Relations Project
DGTL13003	Advanced Media Production

Students completing the management major will be able to demonstrate knowledge and skill in applying general principles of management, including finance, law, human resources, and information systems, in organisational settings. Their ability to manage effectively will be complemented by core communication skills acquired upon completion of the course's core plans.

Level 1

Available units
Students must complete the following compulsory units:
MGMT11109	Introduction to Business
HRMT11011	Human Resource Management
MGMT19126	Operations Management

Advanced

Available units
Students must complete the following compulsory units:
COIS12073	Enterprise Systems
HRMT19021	Principles of Employment Relations
MGMT19105	Quality Management
HRMT19020	Perspectives on Organisational Change
MGMT13151	Entrepreneurship, Innovation and Start-ups

Marketing is an integrated communication discipline closely related to public relations. Students completing this major will demonstrate the ability to implement marketing strategy in a way that complements public relations practice and vice-versa.

Level 1

Available units
Students must complete the following compulsory units:
MRKT11028	Digital Marketing
MRKT11029	Marketing Fundamentals

Advanced

Available units
Students must complete the following compulsory units:
MRKT19030	Marketing Communications
MRKT19036	Marketing of Service Products
MRKT19037	International Marketing
MRKT19031	Consumer Behaviour
MRKT19038	Marketing Research and Analytics
MRKT19049	Customer Relationship Marketing

3 general electives

Maximum number of Level 1 units permitted for this course is 10.