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COMM12016 - Media Industries

General Information

Unit Synopsis

This unit aims to provide you with a range of perspectives on Australian and international media industries. It analyses contemporary and political contexts, important issues such as media ownership and diversity, courses and independence, as well as identifying professional and technological changes in media practices and organisations. The unit encourages an understanding of the institutions and industries in which media practitioners work, and promotes student research and writing skills in order to further their training and awareness.

Details

Level Undergraduate
Unit Level 2
Credit Points 6
Student Contribution Band SCA Band 4
Fraction of Full-Time Student Load 0.125
Pre-requisites or Co-requisites Prerequisite: Minimum of 36 Units of Credit

Important note: Students enrolled in a subsequent unit who failed their pre-requisite unit, should drop the subsequent unit before the census date or within 10 working days of Fail grade notification. Students who do not drop the unit in this timeframe cannot later drop the unit without academic and financial liability. See details in the Assessment Policy and Procedure (Higher Education Coursework).

Class Timetable View Unit Timetable
Residential School No Residential School

Unit Availabilities from Term 3 - 2017

Term 2 - 2018 Profile
Distance
Term 2 - 2019 Profile
Online
Term 2 - 2020 Profile
Online
Term 2 - 2021 Profile
Online
Rockhampton
Term 2 - 2022 Profile
Online
Rockhampton

Attendance Requirements

All on-campus students are expected to attend scheduled classes – in some units, these classes are identified as a mandatory (pass/fail) component and attendance is compulsory. International students, on a student visa, must maintain a full time study load and meet both attendance and academic progress requirements in each study period (satisfactory attendance for International students is defined as maintaining at least an 80% attendance record).

Assessment Overview

Recommended Student Time Commitment

Each 6-credit Undergraduate unit at CQUniversity requires an overall time commitment of an average of 12.5 hours of study per week, making a total of 150 hours for the unit.

Assessment Tasks

Assessment Task Weighting
1. Written Assessment 35%
2. Group Discussion 20%
3. Written Assessment 45%

This is a graded unit: your overall grade will be calculated from the marks or grades for each assessment task, based on the relative weightings shown in the table above. You must obtain an overall mark for the unit of at least 50%, or an overall grade of ‘pass’ in order to pass the unit. If any ‘pass/fail’ tasks are shown in the table above they must also be completed successfully (‘pass’ grade). You must also meet any minimum mark requirements specified for a particular assessment task, as detailed in the ‘assessment task’ section (note that in some instances, the minimum mark for a task may be greater than 50%).

Consult the University’s Grades and Results Policy for more details of interim results and final grades

Past Exams

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Previous Feedback

Term 2 - 2020 : The overall satisfaction for students in the last offering of this course was 4.8 (on a 5 point Likert scale), based on a 45.45% response rate.

Feedback, Recommendations and Responses

Every unit is reviewed for enhancement each year. At the most recent review, the following staff and student feedback items were identified and recommendations were made.

Source: Student feedback
Feedback
Students enjoyed the practical nature of assessments, and the simple way requirements were explained.
Recommendation
It is recommended that the current assessment format remains, with a focus on real-world tasks.
Action Taken
The practical nature of assessment items was retained, and will be retained into the future.
Source: Student feedback
Feedback
Students commented that the Unit Coordinator was engaging and quick to respond to queries.
Recommendation
It is recommended that teaching staff maintain a focus on student engagement.
Action Taken
Teaching staff maintained a focus on student engagement.
Source: Student Feedback
Feedback
Students commented that the Unit Coordinator was engaging and returned assessment items promptly with clear feedback.
Recommendation
It is recommended that teaching staff maintain a focus on student engagement and quick assessment response times.
Action Taken
Nil.
Source: Student Feedback
Feedback
Students enjoyed the practical nature of assessments, and the simple way requirements were explained.
Recommendation
It is recommended that the current assessment format remains, with a focus on real-world tasks.
Action Taken
Nil.
Source: Student and Staff Feedback
Feedback
Students identified some content was repetitive with other communications units
Recommendation
It is recommended that content is extended from what is available in other units, and clear explanations provided as to how this content builds on from previous and/or alternative communications units.
Action Taken
Nil.
Unit learning Outcomes

On successful completion of this unit, you will be able to:

  1. Analyse examples of contemporary journalistic practice at international levels.
  2. Review how controversial current affairs are treated by Australian and international media.
  3. Critically evaluate the effect of social media and technological development on media industry policies and ethics.

n/a

Alignment of Assessment Tasks to Learning Outcomes
Assessment Tasks Learning Outcomes
1 2 3
1 - Written Assessment
2 - Group Discussion
3 - Written Assessment
Alignment of Graduate Attributes to Learning Outcomes
Introductory Level
Intermediate Level
Graduate Level
Graduate Attributes Learning Outcomes
1 2 3
1 - Communication
2 - Problem Solving
3 - Critical Thinking
4 - Information Literacy
5 - Team Work
6 - Information Technology Competence
7 - Cross Cultural Competence
8 - Ethical practice
Alignment of Assessment Tasks to Graduate Attributes
Introductory Level
Intermediate Level
Graduate Level
Assessment Tasks Graduate Attributes
1 2 3 4 5 6 7 8 9
1 - Written Assessment
2 - Group Discussion
3 - Written Assessment