Course History

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Version Effective: 30th of August, 2022 Next Version
Version Effective: 30th of August, 2022

PDC115635 - Product Development in the Arts

Course Details

Course Summary

In this micro-credential, you will look at arts product development. How do you develop your arts product to find a place in the market. You will begin by discovering ways that business leaders have created and promoted innovative product ideas within companies. We will explore examples of arts product development and design in this topic as well as examine the stages of product development. Mastering new arts product development processes enables arts businesses to introduce products to market that are commercial and professional. A key component of this micro-credential is looking at ways in which breakthrough arts products can be developed.

This online micro-credential provides a non-creditable micro-credential and digital badge which can be shared to your social networks and displayed in your professional portfolio.

Our micro-credentials are aligned to the United Nations Sustainable Development Goals.

What is a Digital Badge?

Entry Requirements

This online micro-credential is part of a suite of nine micro-credentials developed in response to findings of the Creative Business Champions research supported by Arts Qld and DESBT and is available for Queensland artists for 2022 using an Enrolment Key

To obtain the Enrolment Key contact: CBC Coordinator

You will need to establish an account on the Learning Management Site: Be Different in order to use the Enrolment Key. Instructions for establishing your account can be found here.

Course Details

Course Type Short Course (Professional Development)
Student Availability
  • Domestic
Application Mode
  • Other
How to Apply

This micro-credential is available as a pilot program for Queensland artists for 2022. Students must use an Enrolment Key to enter.

To obtain the Enrolment Key contact: CBC Coordinator

Study Area
  • Business, Accounting and Law
  • Creative, Performing and Visual Arts
Skill Area
  • Arts and Entertainment

Admission Codes

Domestic Students
Tertiary Admission Centre Codes (TAC) Codes
Not Applicable
International Students
Not Applicable

Student Outcomes, Career Opportunities and Occupations

Completing this micro-credential will assist artists and employees of small to medium arts organisations to develop and manage their own business. It is available as a pilot program for Queensland artists for 2022.

Course Structures

Study Mode Definitions

  • Online: Online courses provide the flexibility to study without normally requiring a student to visit a campus. Course content is studied through a number of means including the use of online discussion forums, electronic library resources, by contacting lecturers and teachers, and receiving study materials online/electronically. Work integrated learning, including placements, may be included in some courses.
  • On-campus: Students studying in on-campus mode typically are expected to attend and participate in regular, structured on-campus teaching and learning activities throughout the University’s academic term. These activities may include lectures, tutorials, workshops and practice, online or other activities and normally will be timetabled at a CQUniversity campus or approved delivery site.
  • Mixed Mode: Students studying in mixed mode will participate in a combination of online learning activities in addition to site-specific learning activities, which may include residential schools, co-op placements and/or work-integrated learning as a compulsory requirement of a unit. The additional site-specific learning activities are what differentiates a mixed-mode unit from an online unit.

*All study modes may include Vocational placement and/or work integrated learning.

Select a course structure below to view the delivery details, including the different study modes offered for each structure.


6hours online self-paced learning.

Students can access the micro-credential for one year from enrolment.

  • Online
No units are associated with this course

Course Learning Outcomes
  1. Outline models of product development in the arts
  2. Reflect on your personal and professional practice and capacity to innovate product development in the arts.


Online Quiz

Where and when can I start?
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